Tashkent Sweets is a distribution company that imports both confectionery and energy drinks to Uzbekistan.

To develop a brand name, we turned to history and analyzed iconic symbols for the city of Tashkent.

As a result, our choice settled on one of the madrasahs of the capital — the patterns on the walls of the madrasah became the basis for the brand logo.

Such a logo simultaneously emphasizes both the values of the company and its place of origin.