We offer you one of our successful projects — packaging design for a line of ice cream under the Kichkintoy brand.
When developing the design, we attached particular importance to the game of mascot, a new cartoon character that has the name of the product. This mask has become an effective brand identity.
One of the main advantages of this brand is the use of natural condensed milk. We decided to include elements that stimulate the strengthening of condensed milk from Soviet times in the design in order to enhance this power of the product. Geometric shapes that occupy most of the skin, the association with this rough packaging, the impact on the product is more pronounced and memorable.
Colorful and bright packaging allows you to stand out among the participants. We have used rich colors with glossy properties, matching them to each product in the range. This causes the appearance and appearance of her unique packaging.
Our Kichkintoy-branded ice cream packaging design has not only attracted attention, but also has few distinctive product features that help establish an emotional connection with users.