Bonny – Anthelmintic & Immunity-Boosting Vitamin Supplement | Minim Design
Vitamins and minerals are essential for the normal functioning of the body's main systems and organs. But if they are not supplied in sufficient quantities with food, they become deficient and the likelihood of disease increases.
1. Solution
Numa Nutrimakon (Calcium + Vitamin D3), actively involved in the delivery of vitamins and minerals to the population, ordered a project for a product intended for children. The product does not contain chemical additives and dyes and is harmless to the liver.
Having studied the product and its instructions, we found out that the product helps the child grow properly.
Result
In the naming, we introduced the name Bonnie based on the word Bone. Such a name acts as a good bridge between children and the product. It is also a short name that is easy for parents to remember. Not only is it short, but it is also read as it is written.
BONNY is a teddy bear-shaped gummy that is designed for children. There are 60 gummy candies in a package. The product is designed for children from toddlers to teenagers.
Vitamin D3 in Bonnie not only strengthens bones, teeth, and nails, but also ensures healthy growth for children. Therefore, we wrote “Healthy Growth” as the main slogan.
In the design concept, we showed Bonnie as a character in her costume and brought her closer to the character of Ricky. We used yellow because of the vitamin D3 (sun vitamin) in the background. Our character can be widely used in all 2D and 3D views.