Morella – Premium Sauces, Mayonnaises, Cheeses & Jams in Convenient Portions | Minim Design
We have updated the packaging design for the Morella brand. The Morella brand produces portioned products: various sauces, mayonnaises, cheeses, jams, etc. in small packages.
1. Solution
Portion products are products packaged in small portions that are convenient to use in food, for example, as sauces or additives to dishes. They are often used in the HoReCa sector, as they allow for quick and convenient serving of dishes and portion control.
Initially, the products had their own packaging design, but they were disparate. We offered an updated version for each product, unifying the design of all portion products to create a common style and brand recognition.
Result
We placed the name in the center of the package so that it was easy to see and memorable, and on the edge we added a corresponding picture of the product to create a connection between the product and its packaging. For example, on the ketchup package there are tomatoes, on the butter package there is butter on bread, and on the mustard package there is a hot dog with sausage.
The client liked the design, which confirms our work in creating another successful design project in the portfolio.
