Vagiproct – Effective Relief for Hemorrhoids | Minim Design
A subtle solution to a subtle problem
What you see is the product of our next work - packaging design for Vagiproct, a natural medicine in the form of a suppository, intended for the treatment of delicate problems.
1. Solution
It was not an easy task to show in design diseases that are mainly associated with women and are embarrassing to talk about. If we were to strive for precision, the design would be rough and ugly; if we strive for abstraction, it may become incomprehensible. We gave a unique design solution, preserving the standards and our own style of minimalism.
These are flat design illustrations. Flat design is one of the most modern styles, and several requirements are imposed on it:
These are flat design illustrations. Flat design is one of the most modern styles, and several requirements are imposed on it:
- two-dimensional (2D) space - an image without volume, texture, rays, shadows;
- minimalism - without unnecessary decor and silence;
- clear contours - images in the direction of flat design should be simple, without unnecessary details, with simple and clear lines.
Result
Each illustration on the packaging represents pain. Although they are described in a minimalist style, it is easy to understand what tasks the product is intended for.
Also pay attention to the proportions of the colors - we achieved an overall balance by organically transitioning from one color to another. As a result, this project was also positively received by the customer and included in the list of successful cases.
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