Saidovs: Creative Packaging Design for Branded Sneakers
SAIDOVS STORE is a well-known distributor of original sneakers, operating since 2017. The company offers exclusive shoe models from world brands and has earned the trust of customers around the world due to the high quality of its products. SAIDOVS STORE supplies sneakers to countries such as Uzbekistan, Kyrgyzstan, Kazakhstan, Russia.
1. Solution
Korea, UAE, Turkey, Egypt and Germany.
The company provides sneakers in ordinary paper bags. But because they are too simple, they do not attract attention and do not add value to the product. After buying sneakers, buyers in most cases immediately throw away these bags.
Result
We came up with a creative solution: we created an illustration of sneakers using the “hands-on” drawing style. The sneaker illustration was made in such a way that their strings flow smoothly into the handle of the bag. The result was a visually interesting package that expresses movement and dynamics.
The new design became a real hit among customers. A bag with such an original design attracts the attention of every customer, lifts their spirits and, as a result, increases brand loyalty.
Now customers do not throw away branded bags from Saidovs, but use them with pleasure in everyday life. Thus, they directly contribute to increasing brand awareness.
