Tashkent Slasti: Packaging Design for Soft Drinks

Tashkent Slasti: Packaging Design for Soft Drinks

Tashkent Slasti is a distribution company that imports both confectionery products and energy drinks to Uzbekistan.

  • Packaging design

1. Solution

To develop the logo, we turned to history and analyzed the iconic symbols of the city of Tashkent.

Result

In the end, we chose one of the madrassas in the capital - the patterns on the walls of the madrassas became the basis for the brand logo.

Such a logo simultaneously emphasizes both the company's values ​​and its place of origin.