Saff Clean: Packaging Design for Cleaning Products

The use of white, which symbolizes purity, is great for cleaning products and helps convey the promise of quality and effectiveness of the products.

Black, which is associated with cauldrons and gas stoves, perfectly conveys the theme and purpose of the products, making the packaging recognizable and emphasizing its specificity.

Including red to add contrast and brightness to the packaging is a great move that attracts consumers' attention and makes the product stand out on the shelf.

Using large illustrations and icons on the packaging is a good solution, as they convey important information visually, which improves the convenience and attractiveness of the packaging for buyers. Customers can quickly understand what product it is, which makes it easier to choose when buying.

The desire for clarity and convenience, expressed in the large names «Чистый КАЗАН» and "Чистая ПЛИТА", gives the packaging additional information content and confidence to consumers in their choice.

This work we have done demonstrates a deep understanding of customer needs and the ability to appeal to them visually. Professional design not only raises the level of the brand, but also helps to convince customers of the reliability and quality of the products.