Our works

The Zenit brand, an ice cream producer in Uzbekistan, faced a challenge: it was necessary to create a unique identity that would distinguish the new product from competitors and emotionally connect it with cultural values. We were faced with the task of developing a naming, logo and packaging design for a new line of ice cream. The company's existing position did not convey its uniqueness and did not reflect the high quality of the products.

Our team developed the naming and packaging design for the sunflower oil product. We started the work by conducting a marketing analysis, studying the market and the needs of the target audience. The first important insight we received was that consumers are more loyal to sunflower oil brands that have a Russian name and spelling. Moreover, we took into account that the name should express the purity and quality of the product.

Name for a confectionery company Task: Come up with a memorable name, for example, Chupa Chups. Found name: Bon Slon

We are pleased to present you one of our successful projects - packaging design for a line of ice cream under the Kichkintoy brand. When developing the design, we attached special importance to the creation of a mascot, a new cartoon character associated with the name of the product. This mascot became a key element of the visual identity of the brand.

Ansor 8810 is a premium green tea variety that is popular among wealthy audiences in the regions of Uzbekistan.

Together with the Department of Public Relations of the Ministry of Internal Affairs, we developed the idea of ​​a unique sticker pack, in which law enforcement officers and traffic police are depicted in a friendly and welcoming manner.

Name for a confectionery company Task: Come up with a memorable name, for example, Chupa Chups. Name found: Bon Slon

Проблема  Возрастает важность запоминающегося дизайна упаковки c ростом популярности БАД. Покупатели часто выбирают продукты исходя из внешнего вида, доверяя визуальным впечатлениям, прежде чем ознакомиться с инструкцией. Цель — создание индивидуальной упаковки для каждого продукта в новой линейке БАД.

What does the quality of dairy products mean to the people of Uzbekistan? This is the image of an aunt who brings fresh dairy products directly to the entrance of high-rise buildings every morning, loudly announcing “Milk, kefir, yogurt, cottage cheese…”. The image of this aunt is not just a unique delivery tradition, but a symbol of quality familiar to every Uzbek. Damas is more than just a vehicle; it’s a symbol of delivery that has been popular in Uzbekistan for generations.

Uzbekistan is famous for its sunny weather, healthy and tasty fruits and vegetables. It is also a historical country that attracts many tourists every year. Tourists usually take souvenirs with them to share with family and friends, and Uzbek dried fruits are often one of these souvenirs. Compared to watermelons, melons and some handicrafts, dried fruits are convenient, sweet, tasty and valuable gifts for any guest of Uzbekistan. To help our client make dried fruits more suitable for the tourist trade, we created a brand named after the famous Uzbek military leader Amir Temur.